Student Affairs

Director of External Relations, School of Education & Counseling Psychology


Santa Clara University

Santa Clara, CA United States

Position Title:Director of External Relations, School of Education & Counseling Psychology


Position Type:Regular


Salary Range:

$79,920 and $108,000; commensurate with experience


Pay Frequency:AnnualPOSITION PURPOSE


As a key part of the overall effort to enhance the resources, reputation, and relationships of the School of Education and Counseling Psychology, this position is responsible for building relationships with potential supporters and donors in order to achieve specific fundraising goals to support various School of Education and Counseling Psychology initiatives. This position will work closely with the Dean to increase the School of Education and Counseling Psychology’s visibility to external constituents in order to increase its capacity to raise money, expand its funding base, reach new constituencies, and identify and engage additional partners in the community.


Responsibilities include design and implementation of effective fundraising programs including stewardship of annual funds and major donors, planning annual development events, and creating and implementing external strategic communications and outreach strategies. This position will also help strengthen and expand the School of Education and Counseling Psychology's communications and visibility in the community with the goal to develop further leadership and awareness of their work.


The position reports to the Dean, with a dotted line to the Executive Director for Development, and is a senior staff position in the School of Education and Counseling Psychology. The person will work closely with the University central Development Office to ensure coordination with campus-wide fundraising.




Fundraising Efforts (70%)


Strategic Leadership


• Lead the development of engagement and solicitation strategies for qualified prospects, oversee the implementation and personally drive the execution of said strategies. This includes collaborating with academic leaders and other development officers to develop proposals and promote organized and strategic outreach to our donors.

• Develop an annual fundraising plan including strategies for meeting targets and milestones for progress.

• Provide direct fundraising and development support to the Dean, including establishing priorities for time allocation in addition to scheduling, preparing for and attending high-level meetings.

• Identify and cultivate an expanding portfolio of high-end annual supporters and donors for the School of Education and Counseling Psychology among Santa Clara alumni, Silicon Valley leaders, foundations, corporations and philanthropists.


Goals and Metrics


• Successfully meet metrics for outreach efforts and number of face to face meetings with donors and prospects (metrics determined by Dean in collaboration with Development Office)

• Successfully meet metrics for fundraising in each of three categories: Endowed scholarships, donations to Dean’s Leadership fund for strategic and operational needs and special project funding from foundations, philanthropists and other mission-aligned funding sources. These metrics are to be determined and revised annually by Dean in collaboration with Development Office.


Reporting and Research


• In coordination with University Relations Prospect Management and Analytics, identify the goals, net worth, history of charitable donations or other data related to potential donors or general donor markets.

• Conduct research to identify the goals, net worth, history of charitable donations or other data related to potential donors or general donor markets.

• Track and record activities as they relate to assigned prospects using CLARA (CRM donor database) and report results regularly to the Dean and Development.

• Hold regular meetings with the Dean to provide reports on past, current and planned activities.


Communication and Stewardship


• Produce well-written, accurate and timely follow-up and related correspondence such as comprehensive proposals, related budgets, contact reports, cover and thank you letters, e-mails, reports, and briefings in support of cultivating, soliciting and stewarding assigned prospects.

• Manage an active portfolio of prospects ensuring that each receives regular and strategic contact.

• In collaboration with the Office of Development (Donor Relations) and Financial Aid, manage and maintain records of scholarship selections as needed.


Foundation and Grant Activities


• Successfully identify, cultivate, and submit grant applications to organizations with mission-aligned funding interests

• Work with the Development Office's Corporate and Foundation Relations Team to identify appropriate grant sources.

• Develop and present appropriate proposals for grants from foundations.

• Develop and oversee the creation of all reporting pertaining to grants received.


Relationships & Community Engagement (20%)


• Supports the functions of the Advisory Board, the Dean’s Leadership Group, and – as needed – other specialized boards

• Create, prioritize, and execute a strategy for building relationships (individual, corporate, and foundations) that enhance the reputation of the School of Education and Counseling Psychology

• Identify potential supporters and donors to the School of Education and Counseling Psychology through external outreach and networking, and through the personal relationships of current supporters and donors.

• Identify and recommend alumni and community members for involvement with networking and fund-raising efforts, including advisory boards, councils and special programs.

• Oversee special events designed to build relationships with potential supporters and donors.

• Coordinate alumni identification, outreach, and events by linking with the Alumni Relations Office.

• Plan and coordinate selected community events as assigned.

• Function as the principal liaison to the Office of Development and the Alumni Association.


Messaging and Communications (10%)


• Develop and implement an effective external communications strategy targeting donors, alumni, regional leaders, and other community partners.

• Oversee the direct and electronic mail fundraising and outreach campaigns for the School of Education and Counseling Psychology.

• Work with the Dean and other staff as assigned, in the development, distribution, and maintenance of all print and electronic collateral including but not limited to, press releases, op-eds, brochures, annual report, e-newsletters, and email announcements.

• Coordinate with the website and social media coordinators to ensure a consistent message.

• Be aware of relevant School activities (grants, publications, talks) that can be leveraged and publicized.




• May provide direction to student employees.

• Works collaboratively with the Web Coordinator and Social Media Coordinator.




• Recommends initiatives and implement changes to improve quality and services.

• Identifies and determines cause of problems; develops and presents recommendations for improvement of established processes and practices.

• Maintains contact with customers and solicits feedback for improved services.

• Maximizes productivity through use of appropriate tools; planned training and performance initiatives.

• Researches and develops resources that create timely and efficient workflow.

• Prepares progress reports; informs supervisor of project status; and deviation from goals. Ensures completeness, accuracy and timeliness of all operational functions.

• Prepares and submits reports as requested and required.

• Develops and implements guidelines to support the functions of the unit.




To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The items below are representative of the knowledge, skills, abilities, education, and experience required or preferred.




• Understanding and appreciation of the mission of Santa Clara University and the vision and values of a Jesuit Catholic educational institution.

• Knowledge of higher education advancement preferred.

• Direct knowledge of development programs.

• Direct knowledge of successful fundraising best practices.




• Excellent written and oral communication skills.

• Strong analytical skills, specific to donor analysis and prospecting

• Possess a positive attitude, sense of humor and flexibility

• Must be a goal oriented and self-motivated individual who can work both independently and as part of a team and demonstrate accountability, initiative, creativity and focus in a rapidly changing and intellectually stimulating environment.

• Demonstrate strong interpersonal skills and the ability to collaborate, build alliances, and achieve results within a population that may possess competing interests, opinions, and /or expectations.

• Demonstrate strong active listening skills and ability to negotiate positive outcomes.

• Excellent computer skills; proficiency in using advanced functions of word processing, Excel spreadsheets, PowerPoint, Google products (i.e., Google docs, Gmail, etc.) database and web resources. Knowledge of CRM database a plus. Willingness to learn new software if needed.




• This position requires the ability to effectively establish and maintain cooperative working relationships within a diverse multicultural environment.

• Respectful of all people regardless of socioeconomic background, race, culture, religion, sexual orientation, disability, gender or gender identity

• Demonstrate a level of comfort working and communicating with top executives, community leaders and/or university leadership. Ability to motivate, build long term relationships with and gain the respect of internal and external clients.

• Ability to manage time and work load to multitask and achieve goals in a deadline driven environment.

• Demonstrated ability to identify and implement gift strategic planning, and solicitation strategies in support of strategic initiatives.

• Verifiable track record of soliciting individuals/organizations for financial investments and the ability to articulate and advocate a strong case for support.

• A genuine appetite to contribute to a collaborative, ethical, and professional team environment.

• Ability to work on the road and/or work at odd hours and on weekends.


Education and/or Experience


• Bachelor’s degree required

• Experience soliciting corporate sponsorships preferred

• Higher Education experience preferred

• Experience overseeing design and production of print materials and publications.

• Experience in developing and implementing successful fundraising campaigns.

• Experience with and understanding of databases, pipelines, performance tracking and other metric measurement processes

• 6-8 years of transferrable professional experience that includes sales and/or developing relationships with clients or customers, preferably at the major gift level.




• The physical demands described below are representative of those that must be met by an employee to successfully perform the essential functions of this job. In accordance with the Americans with Disabilities Act, as amended, the California Fair Employment & Housing Act, and all other applicable laws, SCU provides reasonable accommodations for qualified persons with disabilities. A qualified individual is a person who meets skill, experience, education, or other requirements of the position, and who can perform the essential functions of the position with or without reasonable accommodation.

• May be required to travel to other buildings on the campus.

• May be required to attend conference and training sessions within Bay Area or in- or out-of-state locations.

• Required to travel to in- or out-of-state locations to meet with potential donors and foundation representatives.

• Considerable time is spent at a desk using a computer terminal.




The work environment characteristics described below are representative of those an employee encounters while performing the essential functions of this job.


• Typical office environment.

• Mostly indoor office environment with windows.

• Offices with equipment noise.

• Offices with frequent interruptions.

• Meeting with external constituents at off-campus locations including other offices, restaurants, other private and public venues.


EEO Statement

?Equal Opportunity/Notice of Nondiscrimination


Santa Clara University is an equal opportunity/equal access/affirmative action employer fully committed to achieving a diverse workforce and complies with all Federal and California State laws, regulations, and executive orders regarding non-discrimination and affirmative action. Applications from members of historically underrepresented groups are especially encouraged. For a complete copy of Santa Clara University’s equal opportunity and nondiscrimination policies, see


Title IX of the Education Amendments of 1972


Santa Clara University does not discriminate in its employment practices or in its educational programs or activities on the basis of sex/gender, and prohibits retaliation against any person opposing discrimination or participating in any discrimination investigation or complaint process internally or externally. The Title IX Coordinator and Section 504 and ADA Coordinator is Jenna Elliott, Interim Director of Equal Opportunity and Title IX, 408-551-3043,, , Inquiries can also be made to the Assistant Secretary of Education within the Office for Civil Rights (OCR).


Clery Notice of Availability


Santa Clara University annually collects information about campus crimes and other reportable incidents in accordance with the federal Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act. To view the Santa Clara University report, please go to the Campus Safety Services To request a paper copy please call Campus Safety at (408) 554-4441. The report includes the type of crime, venue, and number of occurrences.


Americans with Disabilities Act


Santa Clara University affirms its' commitment to employ qualified individuals with disabilities within the workplace and to comply with the Americans with Disability Act. All applicants desiring an accommodation should contact the, and 408-554-5750 and request to speak to Indu Ahluwalia by phone at 408-554-5750 or by email at


Santa Clara University annually collects information about campus crimes and other reportable incidents in accordance with the federal Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act. To view the Santa Clara University report, please go to the Campus Safety Services To request a paper copy please call Campus Safety at (408) 554-4441. The report includes the type of crime, venue, and number of occurrences.


  • Start Date: No Start Date
  • Education: Bachelor's Degree Required
  • Work Experience: 6 - 8 years
  • Part/Full Time: Full-Time

Contact / Additional Information

To apply, visit