Student Affairs

Assessing Social Events and Programs

Duration: 1 hour
Facilitator: Dr. Charles Hueber
Price: $50.00

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It can be very difficult to compare event attendance at a university with 30,000 students and a university with 3,000. This session will examine how we measure success in terms of student activities (social programming) and look at methods to help programmers set goals and standards in terms of programming that aligns with their school. It is not just about assessment and learning outcomes it’s about setting realistic standards for staff and students who produce events.

Learning Outcomes:

  • Participants will have a better understanding of the meaningful methods to assess student activities programs in relation to institutional size.
  • Participants will be introduced to an assessment model that has proven successful at three major universities.
  • Participants will be given the tools to create and implement a similar model at their home institutions.
  • Participants will examine the creation of learning outcomes for social programming in terms of both participants and producers of an event.

Who Should Attend:

Residence Life Programmers, Greek Life professionals, Student Activities staff, and Student Affairs Administrators


Dr. Charles Hueber is currently the Chief Student Affairs Officer and Dean of Students at Schreiner University. Over the past 3 years he has led an initiative on his campus to launch nine new NCAA and varsity programs including eSports. He has worked in higher education for over 15 years at Trinity Valley Community College, Georgia Southern University, and Stephen F. Austin State University. He has served as a speaker and consultant to a variety of universities and businesses in leadership development, student activities assessment, customer service and social integration. He has also published numerous articles on leadership, school spirit, and marketing.

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